Freemotion has announced the global launch of its brand-new 22 SERIES – a revolutionary cardio range that provides the first truly interactive fitness experience, enabling users to “step inside” and personalise virtual training like never before through the ultimate, seamless integration of pioneering design and on-demand, digital content. Totally immersive and responsive to the user, the one-of-a-kind 22 SERIES is also set to change the way fitness operators and businesses connect in-gym and at-home fitness in the modern day.
Connected fitness is the newest and hottest trend for fitness manufacturers as we head toward 2021, but Freemotion has ripped up the rule book and created something new, inspired, and completely unique; an interactive connected fitness experience.
IMMERSIVE GLOBAL AND STUDIO WORKOUTS
All of the content powering the 22 SERIES comes exclusively from iFit – the world’s leading, on-demand fitness streaming platform – providing users with access to an unparalleled, ever-expanding library of thousands of incredible, coach-led workouts. Available in multiple languages and filmed in breathtaking locations across the globe from Paris to Patagonia, as well as in-studio, the 22 SERIES offers limitless training options to excite, motivate, and inspire members.
Redefining what it means to be “content-driven,” each product within the 22 SERIES features interactive, auto-adjusting technology which controls the speed, resistance, incline or decline in sync with the coach’s experience as displayed on the spectacular 22-inch interactive HD touch screen. By accurately simulating the topography of the location, this leading-edge technology makes the user feel as though they are running, walking, or cycling alongside their coach; living every step or pedal stroke for a uniquely immersive and true-to-life experience. By removing the need to manually adjust the machine, this allows the user to get lost in their workout and make every second count.
GO FURTHER WITH GOOGLE MAPS™
Another exclusive, stand-out feature of the 22 SERIES that boosts interactivity is the ability for exercisers to map their own routes – or select prestigious race routes – using Google Maps, with the equipment automatically adjusting to match the on-screen terrain. Operators can use this to engage members by setting exciting, demanding, or goal-specific challenges like running the Boston Marathon, climbing Kilimanjaro, or cycling through the Alps.
CONNECTING THE DOTS BETWEEN HOME AND GYM
With this trailblazing cardio line, a facility is able to provide immersive, content-driven experiences that delight and motivate members while staying ‘connected’ outside the gym through the members’ iFit-enabled home fitness equipment. This creates a consistency that helps members to develop healthy fitness habits and better results, leading to an increase in retention and the lifetime value.
WORLD-CLASS CONTENT THAT’S FREE FOR OPERATORS
What also makes Freemotion’s 22 SERIES a true opportunity and game-changer for the sector is that all the content is completely free of charge to the operator. There are no upfront costs or ongoing subscription fees associated with Freemotion’s new interactive 22 SERIES. With fresh content constantly being added, your investment just keeps on growing in value, delivering more and more to your members.
A UNIQUE BLEND OF INTERACTIVE PERSONAL TRAINING
It’s not just the beautifully shot footage that makes the 22 SERIES such a groundbreaking cardio line; the diverse and comprehensive selection of more than 100 top trainers, professional and Olympic athletes, are second to none and take the workouts to another dimension. By combining top-quality, face-to-face instruction and motivation with captivating storytelling – sharing insightful information about the location and its history, talking to locals along the route, and providing glimpses into their lives that mimic those true-to-life interactions – the user is drawn in by their coach’s personality.
Personal Trainers can also benefit from harnessing the coach-led power of the 22 SERIES. By assigning a workout – or series – specifically tailored to each individual, PTs can keep their clients on track, heading towards their desired results while also empowering them with the confidence to exercise between sessions.
The 22 SERIES will feature industry-leading products including the REFLEX™ Treadmill, Incline Trainer, and CoachBike™ and is available from September 2020 exclusively from React Fitness.
