FIBO 2026 – What We Saw, Who We Met, and What It Means for Your Gym
FIBO 2026: What Actually Matters for Operators Right Now Every year, FIBO claims to be bigger, better than ever before. This year, it actually was. But scale isn’t what matters. What matters is direction. And what we saw in Cologne this year was a very clear shift in where the fitness industry is heading, and […]
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